But they know consumers are not net weight conscious.

但他们知道，消费者并没有意识到。

Cellulose goes on to make up over 90% of the fiber's weight.

纤维素量占比上升，超过纤维 90%。

The gross weight of the sack of flour is more than the net weight of the flour alone.

面粉袋总量超过了面粉量。

And yet all of this weights 1.5 ounces, 42 grams, that is less than 8 quarters in your pocket.

1.5盎司，也就是42克，比8个25美分硬币在一起还要轻。

It's bad enough that I try to counsel people, look at the net weight, the net count, memorize it.

我意思是，这已经够糟糕了，我试图建议人们，看看，计数，记住它。

With Hero Bread, you can get monthly small batch drops of indulgent favorites like their 4-gram net car bagel and new surprises coming this year.

使用Hero Bread，您每月都能享受到限量供应美味佳品，如他们那仅4克色贝果，以及今年即将推出全新惊喜。

The price of these two tubs is the same, and you wouldn't immediately tell, unless you look at the weight, that you're getting less peanut butter for the same price.

这两罐价格都是一样，除非你看，否则不会马上发现，你用同样价格却获得了更少花生酱。

There's another similar tactic called skimpflation that is often used but harder to track, where the weight and price of the product stays the same, but the quality of the ingredients decreases.

还有另外一种常用策略叫吝啬通胀，比缩水式通胀更难以辨认，商家保持产品和价格如旧，但降低成分质量。